5 Steps to Acing a Competitive Job Interview
Ever feel like your experience just doesn’t stack up against other candidates? Here’s the truth: Companies don’t always hire the most experienced candidate—they hire the best communicator. If you can showcase your value effectively, you can land the job, even if your resume isn’t the strongest in the stack.
Here are five powerful steps to stand out in your next interview:
1. Research the Company Like It’s Your Job
Most candidates skim the company’s website. Stand out by going deeper:
Read recent news articles about the company and industry trends.
Check out employee reviews on sites like Glassdoor to get insights into company culture.
Study the company’s mission, values, and recent projects to align your answers with their priorities.
Look up your interviewer on LinkedIn to find common ground and personalize your conversation.
Bonus: Bring up a recent company win in your interview to show you’ve done your homework.
2. Master the Art of Storytelling
Hiring managers remember stories, not bullet points. Instead of listing skills, craft short, compelling stories using the STAR method:
Situation: Briefly describe the context.
Task: Explain the challenge you faced.
Action: Detail the steps you took to address it.
Result: Highlight the positive outcome (quantify if possible).
Pro Tip: Even if your experience is limited, focus on how you’ve solved problems, adapted to challenges, or taken initiative in past roles, internships, or projects.
3. Use Nonverbal Cues to Your Advantage
Confidence isn’t just about words—it’s in how you carry yourself. Here’s how to project confidence:
Maintain strong (but natural) eye contact to show engagement.
Use open body language (uncrossed arms, relaxed posture) to appear approachable.
Avoid fidgeting or excessive hand movements, which can make you seem nervous.
Practice a firm handshake (or a confident virtual presence if remote).
Smile! It helps build rapport and makes you more likable.
Pro Tip: Practice mock interviews in front of a mirror or record yourself to spot areas for improvement.
4. Ask Strategic Questions That Impress
When the interviewer asks, “Do you have any questions?” this is your chance to shine. Skip generic questions and instead ask:
“What does success look like in this role six months in?” (Shows you’re results-oriented.)
“Can you tell me about a challenge the team is currently facing?” (Demonstrates problem-solving thinking.)
“What qualities make someone excel in this position?” (Gives you insight into expectations.)
“How does this role contribute to the company’s bigger goals?” (Shows strategic thinking.)
Pro Tip: Take notes during the interview and reference previous discussion points when asking your questions. It shows you’re engaged and thoughtful.
5. Follow Up with Impact
A generic thank-you email won’t cut it. Make it memorable:
Reference something specific from the interview to personalize your message.
Reinforce your enthusiasm for the role and highlight a key strength.
If possible, add value—share an article, insight, or resource related to something you discussed.
Keep it concise but impactful. Hiring managers appreciate brevity and thoughtfulness.
Pro Tip: If you haven’t heard back within a week, send a polite follow-up email reiterating your interest and asking if they need any additional information.
Need Some Help Recruiting?
Navigating job interviews can be tough, but you don’t have to do it alone. The right recruiter connects you with companies that truly value your potential—not just your years of experience.
How Riverway can help:
Match you with roles that fit your strengths and career goals.
Provide insider tips on what hiring managers are looking for.
Help you refine your resume and interview skills.
Open doors to opportunities you wouldn’t find on your own.
At Riverway, we find the right person for the right job.
Looking for your next opportunity? Check out open positions on our website today!